Cereals Canada Inc.
$3,516,838.00 CAD
≈ 45 Canadians' average pay for a year
- Department
- Agriculture and Agri-Food Canada
- Recipient country
- Canada
- Fiscal year
- 2021-2022
- Agreement period
- April 1, 2021 – March 31, 2023
- Reference
- aafc-aac:235-2021-2022-Q2-00038
Published purpose
The objective of this project is to strengthen the Canada Brand for wheat by understanding customers' needs and expectations and promoting Canadian quality; providing customer support to facilitate customer awareness of the functionality, quality and safety of Canadian wheat; linking value chain partners so that Canadian wheat quality meets the requirements of the customers; and ensuring that market access issues are handled proactively.
Community tags
Tags are applied by readers, not by this site. One tag per person per record.
Good value
Local impact
Needs context
Questionable
Success story
Wasteful
View official source record
Imported July 30, 2026 from open.canada.ca Grants & Contributions