Tuku Inc.
$65,551.00 CAD
≈ 10 months of average Canadian pay
- Department
- National Research Council Canada
- Recipient country
- Canada
- Fiscal year
- 2018-2019
- Agreement period
- April 1, 2018 – September 30, 2018
- Reference
- nrc-cnrc:172-2018-2019-Q1-906501
Published purpose
TUKU has built a Contextual Content Management and Delivery Platform for mobile communication at the point of product display/consumption. TUKU is seeing recent and strong interest in retail kiosks leveraging this platform. However, brands and their providers of in store marketing services are struggling to source a cost-effective, complete ‘out-of-the-box’ hardware and software solution to leverage the platform. Apple iPads and Samsung tablets with NFC or RFID readers are options but are considered far too expensive for widespread adoption in retail locations.
Community tags
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Good value
Local impact
Needs context
Questionable
Success story
Wasteful
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