8831696 Canada Inc.

Published purpose

Build-A-Thing is dual purpose tool that is a consumer facing web based platform which connects companies, and marketers to freelancers through productized creative services (“public view”) and services hub entities (agencies, in-house marketing team) through an “Expert View” to independently scope projects or access products while leveraging talent selection. With scoped hours validated through machine learning and rates determined by freelancers this tool automates an otherwise lengthy process plagued by inconsistency and unrealistic expectations. The tool is designed to deepen the relationship and strengthen working conditions between this new labour force and those desiring creative services.