Smile Inc.

$450,000.00 CAD

≈ 6 Canadians' average pay for a year
Department
National Research Council Canada
Program
Industrial Research Assistance Program – Contributions to Firms
Recipient country
Canada
Fiscal year
2018-2019
Agreement period
July 16, 2018 – August 30, 2019
Reference
nrc-cnrc:172-2018-2019-Q2-911388

Published purpose

The Smile platform is a construct which allows any internet-connected business to run a rewards program for a group of people (i.e. customers). The way this is accomplished is by abstracting the logic required to run a rewards program in to 5 main areas: actions, UI & experience, rewards, data synced to other systems, and an admin panel. By structuring the platform in this manner, we allow any internet-connected business to do the following business activities with minimal configuration and setup effort. By enabling businesses to deliver reward programs that are easy-to-setup & maintain, we are able to increase our total addressable market substantially.

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View official source record Imported August 3, 2026 from open.canada.ca Grants & Contributions