Agence Dialekta Inc.
$165,000.00 CAD
≈ 2 Canadians' average pay for a year
- Department
- National Research Council Canada
- Recipient country
- Canada
- Fiscal year
- 2019-2020
- Agreement period
- July 8, 2019 – September 8, 2020
- Reference
- nrc-cnrc:172-2019-2020-Q2-931106
Published purpose
Digital marketing platform designed for networks, such as Franchisors, to help them orchestrate the digital marketing of a large number of franchisees who share the same business model, but in different geographic areas. The platform leverages the learning of an entire network, for the benefit of each franchisee and thus maximizes their performance. The platform will be able to serve a large number of franchisees thanks to the automation of the most manual tasks today. As part of this project, the firm will focus on automating the next 2 steps: - Online launch of digital advertising campaigns - Optimization of campaign performance.
Community tags
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Good value
Local impact
Needs context
Questionable
Success story
Wasteful
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Imported July 30, 2026 from open.canada.ca Grants & Contributions