InitLive Inc.

$30,725.12 CAD

≈ 5 months of average Canadian pay
Department
National Research Council Canada
Program
Industrial Research Assistance Program – Contributions to Firms
Recipient country
Canada
Fiscal year
2018-2019
Agreement period
February 1, 2019 – March 29, 2019
Reference
nrc-cnrc:172-2018-2019-Q4-919912

Published purpose

Sales training will fine tune the sales operations and outbound initiatives to cater to InitLive’s new ideal customer in the larger enterprise segment. The training will synchronize the firm's sales message, execution, and how the message is delivered and qualified to the firm's new larger enterprise clients. This will ultimately get the customer further down the sales funnel faster than what's presently occurring.

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View official source record Imported July 30, 2026 from open.canada.ca Grants & Contributions