BEEM Technologies Inc.
$330,000.00 CAD
≈ 4 Canadians' average pay for a year
- Department
- National Research Council Canada
- Recipient country
- Canada
- Fiscal year
- 2018-2019
- Agreement period
- November 19, 2018 – December 31, 2019
- Reference
- nrc-cnrc:172-2018-2019-Q4-920571
Published purpose
Development of a customer data platform (CDP) in the automotive industry able to centralize, unify and segment data in a cloud for hundreds of clients at a time. The goal is to be able extract business value from this unified dataset by automating actions needed to enable complex marketing programs and to improve operational efficiency through the development and integration of segmentation and analytic tools as well as data profiling systems.
Community tags
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Good value
Local impact
Needs context
Questionable
Success story
Wasteful
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Imported July 30, 2026 from open.canada.ca Grants & Contributions