Magnify Digital Inc.
$40,000.00 CAD
≈ 6 months of average Canadian pay
- Department
- National Research Council Canada
- Recipient country
- Canada
- Fiscal year
- 2020-2021
- Agreement period
- May 15, 2020 – February 28, 2021
- Reference
- nrc-cnrc:172-2020-2021-Q1-949355
Published purpose
ViewerCentric is a first-of-its-kind audience analytics platform purpose built for the film and television sector. The project will enable platform users track the performance of multiple episodes, and multiple seasons, of film and television content. Understanding how costly original media content is reaching and impacting audiences over time will enable stakeholders and public funders to invest their limited resources more wisely.
Community tags
Tags are applied by readers, not by this site. One tag per person per record.
Good value
Local impact
Needs context
Questionable
Success story
Wasteful
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Imported August 10, 2026 from open.canada.ca Grants & Contributions