Athlete Technology Group inc.

Published purpose

Athlete Tech Group strives to help 10M athletes successfully transition to life after sport, and we are now able to do this at scale with our mobile app, Training Ground. Building a product for an eco-system such as sports, requires a lot of product marketing and opportunities for engagement, hence why we hired Veronica Podluzski to be our product marketing manager. It is quite hard to sell something that does not exist, and with Veronica's limited experience working as a coordinator and intern in marketing departments over the years gives her unique insight to help increase product engagement with our target community. We expect this hire to increase revenue and cross-selling opportunities by continuously providing value for our customers.